Hi, thank for the wonderful choice you have made to join us and also for creating time to read this orientation hope you will take your time to go through it. So that you can understand what your supposed to do.

We are going to talk about a few topics through this orientation and they are:

  • -“WHY” you joined GIF and what would you like to achieve working with us
  • Goal setting
  • -Time Management
  • -Branding
  • -Rejection
  •  -The 7 skills in MLM success (CIPFERE FORMULA)

So before we get started I would like you to understand a few things about what is expected of you.

-You should teachable. Meaning that you should have an open mind and should be willing to learn and implement what your taught.

Self-driven. You have started your own online business so you should be responsible and hold yourself accountable of how you manage your time. Anything that doesn’t bring value to your life should be abandoned eg wasting time either hanging out with your friends, watching movies, playing games and many others activities that don’t bring value to you. And am not saying you stop what you do to enjoy yourself just reduce the amount of time you spend doing it eg don’t spend more than 5hrs watching a TV show maybe watch 1 episode day by day instead of spending the whole day watching it.

 Development. In this business your invitor/upline will only give you 20% of the skills you need to succeed in this business the rest of the 80% is you to go and get for yourself by you carrying out your own research online about the industry of Network Marketing learning from mentors both online mentors and in house mentors people who are succeeding in your company also read books and Attend Trainings.

Rejection. In life everybody has faced rejection in one way or the other. In this business or in any other business you will face a lot rejection because of the following things;

  • -Ignorance in the market
  • -Lack of awareness in the market
  • -lack of trust in you maybe because of results and how you brand yourself and many other reason.

So you should learn how to manage your expectations and tell yourself this Some Will join your busines, Some Won’t, So What, Someone Waiting, Next Opportunity. Never feel sorry for yourself just because someone said no to your opportunity.

Kindly watch the parable of the sower by jim rohn

-And the last thing that is most important that you understand is that this is a online business not a job so don’t expect any salary at the end of the week or month. Your income is totally dependent or generated by your personal effort and the effort of the team you build.

We will walk and work with you but we will never work for you


We all have reason that drive us in life, your “Why” is that compelling reason that drove you to join GIF.

Some of your reasons could be:

  • -Earn a job replacing income
  • -Earn an extra income
  • -Pay your tuition fee
  • -Buy your car
  • -Change your neighborhood
  • -Build or buy a home
  • -Clear your debt
  • -Gain Time freedom
  • -Gain financial freedom                                                                                                                                                            And many others.

So all this reasons and dreams is what will make you focus and work hard, motivate you when business is tuff, motivate you when everyone you know discourages you or doesn’t support what your pursuing.

Your “WHY” should be your guide and rock as your working out your GIF business.

NB: If you don’t have a compelling reason for joining this business get one and work towards it.

Goal Setting.

Goals are very important cause they are a breakdown of our dreams into a certain time frame that we set to achieve our dreams.

So you should set your goals in a SMART way. What’s is smart?





Time Bound

And your goals should be defined in

Short term goals/immediate goals  [1-6 months]

Middle term goals [7 moths to 1 year]

Long term goals [2-5 years]

Time Management

We all have 24 hours in a day to carry out our schedule or tasks we have set to do in that day, so how you use or manage your time will be very crucial in terms of generating income.

How to use your time

School or work (the most hetic day you can spend in class or work is 10hrs in a day)

Sleep (if you sleep for 6hrs a day it won’t affect your health or day to day performance)

GIF BUSINESS (dedicate 6hrs in a day on the minimum side to your business, if you can add more time it would be an advantage to you)

And you have an extra 2 hours to study,relax and do other activities.

This is an example of how you can use your time depending on your busiest days.

At  the start of each new business you will have to sacrifice more time and dedicate it to your business so that it can take off.


Branding is crucial in any business, organization,company and you as an individual.

As a GIF Agent/representative or business person you will be Marketing and reselling the GIF web hosting services on the companies behalf and for people to even buy your Opportunity they have to buy you first. Meaning that your image counts a lot when your sharing the opportunity your offering to people.

you also have to brand your social media account profiles to be professional

that is,

-Use your official Names in every social media platforms you are in.

-Your profile picture should be official and professional (preferably a studio photo)

-A good cover photo

-Your status/bio should be attractive, captivating and mature in terms of what you write.

Your post (what you share speaks volumes about your character) share topics that a nutral eg business, educative content, articles, testimonials of your GIF business and lifestyle.

NB: Never share topics that have 2 divides eg sport, politics, religion, tribe and etc.

Brand all of your social media accounts you have : fb, WhatsApp, IG and Twitter and others through the steps I have just mentioned.



What is the CIPFERE FORMULA? It is the sales process that one needs to follow so that he or she can succeed in this company or business.

What does it stand for?




 ‎F-Follow up/close



 ‎E- Events (BOM’s, Team meeting’s, Trainings, organized company events like retreats and team bonding events)

So we are going to discuss into detail on each of the 7 skills.


How do you get contacts? You get contacts by prospecting.

And  Prospecting  is the art of getting contacts.

Their 3 ways of getting contacts

-‎Personal contacts

-‎Online contacts

-‎Offline contacts

Personal contacts

-Phone book

-Your Diary if you keep one.

When you start your own business eg your own restaurant or boutique you share it with your friends so that the can come and buy from you, if it is a restaurant you would have invited all of your friends or the people you know to come and eat at your place. If it was a boutique your selling clothes you would have invited all of the people you know to come and buy clothes at your store.

When it comes to your GIF business you should do the same whereby you share/show the opportunity to all of your friends, family members, work mates school mates so that they can be your first customers in business.

NB: As you are sharing your Opportunity to your inner circle, Know that not everyone will join your business it’s natural that’s why you should work with numbers and the minimum number of people you should have referred is 150 people if you can do more it would be an advantage to you.

So if you recommend like 10,20 or 30 kindly up your number so that you can get your first 5-10customers in business from the people you know.

NB// Your inner circle (people you know) should be invited by your invitor/sponsor in business because you are still new in the business your friends may ask you questions that you might not be able to handle so the best person to invite your people is your invitor.

Online Contacts

For the online Contacts you can use social media platforms and job sites  to get contacts or prospects.

Eg of social media platforms:

  • -Facebook
  • -Instagram
  • -WhatsApp
  • -job sites
  • advertising sites

And many others but we are going to major on this 3 cause they are the most popular and they are mostly used by people.

So how you can use this social media platforms to get contacts.


First you have to start with Branding as we discussed earlier.

-Fb gives you alot of methods to interact with people eg

-Sharing your Opportunity to people  through GROUPS

Inboxing people on MESSENGER or chatting with them about what you do.

TIMELINE AND TAGGING– you can share with people about your GIF business on your timeline and tag your friends to reach more people.

Your Personal Page– you can use your page to share about your lifestyle or the lifestyle of other business members, motivation, inspiration and educative articles through your blog.


First build a professional brand

Put your real Names

Professional Photo

A good Status or Bio.

-Instagram is about gaining followers.

So for you to gain followers first you have to be:

– active(always share something to keep your followers engaged and thier various things you can share lifestyle which is most important, inspiration, motivation and you can also share articles.(And also remember NOT to share topics that have 2 divides)

– ‎always like other people’s post that how you gain followers.

– ‎And Also on IG you can DM or inbox your followers on your opportunity.


Brand your WhatsApp

Use Real Names

Professional picture

A good status, it should be either motivating, captivating, inspiring or creates curiosity.

On WhatsApp we have various methods you can use eg

‎pic status- you can share your lifestyle or your business partners lifestyle eg achievement in the business, testimonials either yours or of your business partners and  team bonding events or company events.

‎And we also have the groups which you can join and interact with it’s members and share with them your Opportunity via inbox.




-‎Business cards

-‎third party contacts

-‎referral forms

-‎one metre rule(or one on one invitation)

-‎events like Birthday parties, graduations in general social events.

-print media eg magazines, newspapers

-‎digital media like radio advertisement, radio talk shows

The last 2 are expensive.


The purpose of making an invitation is to create curiosity about the opportunity you are offering in detail through a seminar, webinar,video or one on one presentation.

So the purpose of an invitation is to create an appointment to share more about the the business.

NB: it should be brief, formal using English the language of instruction.

And you can do an invitation using

A phone call(saves time and get instatnt feedback when your talking to your prospects.



Email (But it’s pretty slow)


The purpose of presenting is to share with your prospects on how your  company works and how they can benefit working with you.

Their many ways you can present your Opportunity to your prospects eg

-BOM’s (Business Opportunity Meetings)

This are company organized business seminars conducted by the companies management and it’s members at specific days and times.

-‎Online persentation- eg webinars conduct by you or the company,

videos presentation and written presentation.

-One on One- this is a sit between you and your prospects and you take them through a presentation of your business.

NB: It’s very important you know how to do a One On One presentation because it will give you confidence,it will show your prospects that you know your business and you will provide coaching, mentorship and support once they join your business.


What it is follow up? It is keeping in touch with your prospects by creating a bond of friendship between you and your prospects.

The purpose of follow up is to help your prospects in make a decision to join your business and what will help  them make a  decision to join your business are the following:

-Providing support, mentorship and  assuring them that you will be their to guide them every step of the way.

-‎Share your story or journey(results that you have achieved in the business) that will give them the confidence that the business works.

-‎Show them how the services are benefiting you or other members maybe iterms growing someone’s business online and how the services are helping you or another to make money.

-Get to Know their dreams or what they would like to achieve and show them people in the business who have achieved their dreams and also you can share what you have achieved.

“If you want to achieve your dreams help others achieve theirs and you will definitely achieve yours.”

And lastly the purpose of follow up is to keep in touch with your prospects not necessarily to remind them about your business but to create a bond of trust and friendship. You can contact them once in a while to know of their well being maybe about school,work, Business or family.

” Your prospects don’t care how much you know about the business but how much you care for them.”


This is a very crucial step that you need to know by heart and it’s a very simple process anyone can do it easily.

– To Enroll is simply the sign up process whereby you are helping your prospects to create their own GIF account under you so you can provide simple guidelines which your prospects can easily follow.


-This is the procedure for signing up or creating an account

go to



-‎click on continue to registration

-fill all field as instructed and after you are through cross check whether you have entered your details correctly.

‎click on continue

-after you are through a verification email from Global Internet Fortunes will be sent to your email address immediatly  to verify your account

– so you will login to your email and click on verify

-then you can login to your account and familiarize yourself with it.

Upgrade to customer level

This is the process that one needs to follow so that they can purchase the web hosting services. For a new person it can be confusing so kindly offer guidance to your prospects.


-This is the upgrade procedure:

-You first Deposit the funds  the 4,500ksh(45$) to your GIF account by clicking on deposit funds and read the instructions on on how your going to fill the feild.(click on Continue)

-‎then choose a pay processors to pay the money eg Mpesa ,PayPal  or Bitcoin and many others.

-‎then follow the simple instructions.

After your through it should reflect 45$ or 50$ in your deposit or earnings.

‎Then click on the Menu bar

‎-Buy Hosting

-search for your domain eg or you can register the name of a business. (and your domain should be written as one word without spacing and any capital letters) if it’s available you can click on Continue.

-select a blog theme and click on Continue

-read and agree with the terms

-then pay from wallet

Your account should be active(upgrade)  if you follow this procedure well or the steps indicated on the site.


This is a very wide topic so am going to discuss much about it.

Retaintion is a very crucial part of our business because it’s where the money is.

Before you can be able to retain others you must first retain yourself and how are you going to do so by doing the following:

-Your WHY? -Your dreams is what is going to keep you in business when times a tuff, because this is a business just like any other you will phase challenges but what will keep you in the business is the goals/dreams you’ld like to achieve.


In any business you will need skills and knowledge about your business and the industry your in so that you can be able to get results and make profit.

“Your income will never surpass the level of skills you have.” So seeking knowledge is very important it ensures your growth in business.

Results -getting results is very important because it is what keep you in the business you will need money for up keep and also money to achieve your goals that you have set out. You must work so that you can get the results.

Mindset keeping a Positive Mental Attitude(PMA) will maintaine your passion in the business. To maintain PMA you can go online and watch motivating speakers, your mentors and also your in-house mentors people who you admire or look up too you can always meet them and they can assist you and mentor you.


As a company we understand the importance of holding Events ,cause at events is were members interact and Learn for each other. We offer various types of evnts eg:

-Members Trainings

-‎Team Meetings

-‎Team bonding events

-‎Company Events (Chrismas Party, incentives and many other events)

At the members trainings and meetings is where you can learn alot how you can grow your GIF business and also learn in to detail on how to use the services. This trainings are offered in various locations in Kenya like Nairobi, Nakuru and Eldoret and other training centers will be opened by the company in major city or town when demand arises.

Regular Webinar Trainings will be offered time to time by the company for people who are in other locations either locally or internationally.

Thank you for creating time to read through this Kindly write me a detailed summary of what you have learnt.


coach mwende

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